Zhong Guo Jing Ying Bao·2025-11-15 03:44Core Viewpoint - The recent communication meeting between China Resources Land and homeowners of the "Central Land Center · Runfu" project in Shanghai has sparked controversy due to allegations of the developer instructing employees to create conflicts with homeowners [1][2]. Group 1: Project Overview - The "Central Land Center · Runfu" project is located in the Baoshan district of Shanghai and is set to launch its first phase in March 2024, with total sales expected to exceed 10 billion yuan by October 2024, making it the first residential project in Shanghai to sell over 1,000 units in 2024 [1]. - The project has a large scale, offering seven batches of units, with an average filing price of approximately 69,000 yuan per square meter. The unit sizes range from 103 to 177 square meters, resulting in total prices between 6 million and 14 million yuan [1]. Group 2: Homeowner Concerns - Homeowners raised concerns during the initial preview about quality issues, including the main entrance, entryway, and surrounding walls not meeting the standards set by the demonstration area, along with several unfinished construction works [2]. - The project company acknowledged the homeowners' concerns regarding quality and emphasized their commitment to high standards, stating that they will continue to communicate with homeowners and accept supervision [2]. Group 3: Developer's Response - The project company expressed regret over the inappropriate comments made by some employees during the communication meeting and stated that they would conduct a serious investigation and provide necessary education to the involved staff [2]. - The company highlighted their efforts during the preview event, which saw a participation rate of 97%, and emphasized their commitment to listening to feedback and creating a personalized repair record for each household [3].