Sou Hu Cai Jing·2025-11-15 12:07Core Viewpoint - The event "Central Enterprises Consumption Assistance Action" aims to promote rural revitalization and support poverty alleviation through consumption assistance, highlighting the commitment of state-owned enterprises to contribute to local economic development and social welfare [1][3]. Group 1: Event Overview - The event was co-hosted by China FAW Group, COFCO Group, and China Grain Reserves Corporation, guided by the State-owned Assets Supervision and Administration Commission (SASAC) [1]. - The initiative is part of a broader strategy initiated in May 2023, which has seen 21 events held, generating a total transaction volume of 5.23 billion yuan [3]. Group 2: Corporate Contributions - China FAW Group emphasizes its commitment to rural revitalization, integrating this goal into its corporate strategy and exploring tailored assistance paths [5][7]. - COFCO Group has taken on aid responsibilities for 10 counties, leveraging its industry chain advantages to support local economic development and agricultural industry growth [9]. - China Grain Reserves Corporation focuses on food security and rural income enhancement, committing to effective assistance measures that align with national rural revitalization strategies [11]. Group 3: Event Activities - The event featured a combination of offline exhibitions and online sales, with 41 booths showcasing local agricultural products, and online sales running from November 14 to 28 [13]. - The initiative aims to provide consumers with high-quality agricultural products through various e-commerce platforms, enhancing market access for rural producers [13].