Apple Announces Major Changes: New iPhone Models and Altered Release Schedule - Tesla (NASDAQ:TSLA)

Core Insights - Apple Inc. is set to launch three new iPhone models over the next three years, indicating a significant transformation in its product strategy [1][2] - The company is changing its iPhone release schedule, moving away from the traditional annual fall unveiling to distribute revenue more evenly throughout the year [3][5] Product Launches - The recent launch of the iPhone Air and redesigned iPhone 17 Pros marks the beginning of a transformation, with a foldable iPhone expected next fall and a new high-end model in 2027 [2][4] - The upcoming high-end model will feature a curved glass screen and a camera hidden under the display [2] Revised Release Schedule - Apple plans to unveil three high-end models in fall 2026, followed by the iPhone 18, iPhone 18e, and possibly a refreshed iPhone Air six months later [3] - The new schedule aims to alleviate pressure on employees and manufacturing partners while preventing competition between premium and budget models [3][5] Competitive Strategy - The revised release schedule allows Apple to better respond to competitor launches, particularly from companies like Samsung Electronics [4] - Apple is also planning significant updates for its smart home devices, Macs, and iPads in early 2026, with new Apple Watches and additional Macs expected in the latter half of the year [4]