以共治清除平台市场竞争中的顽瘴痼疾
Sou Hu Cai Jing·2025-11-16 23:25

Core Viewpoint - The development of platform economy should be supported for its positive impact on public convenience, while innovative regulatory concepts and methods are needed to create a fair competitive market environment, ensuring the stable operation of an open ecological competition system in the internet market [1][3] Group 1: Regulatory Framework - The State Administration for Market Regulation has released the "Antitrust Compliance Guidelines for Internet Platforms (Draft for Comments)" to solicit public opinions, aiming to establish a compliance framework that includes "risk identification - risk management - compliance assurance" [1][2] - The guidelines provide examples of antitrust compliance risks for platform operators, including unfair high pricing, selling below cost, banning or blocking, "choose one from two" practices, and "lowest price on the entire network," covering various operational activities such as data transmission and algorithm application [2][3] Group 2: Governance Approach - The governance of platform antitrust should adopt a multi-party co-governance approach, balancing preventive and responsive governance to address new monopolistic risks and market demands [1][3] - Platform enterprises should enhance their internal rules and algorithm screening to prevent monopolistic behaviors from the source, thereby establishing a comprehensive compliance management system [3][4] Group 3: Role of Social Supervision - Social supervision should complement government regulation by encouraging third-party evaluations and public interest litigation, with the prosecution authorities playing a role in addressing illegal activities that harm social interests [4] - The government should set reasonable preemptive interventions based on market conditions and continuously improve digital administrative capabilities to establish an intelligent antitrust regulatory model [4]