遇见小面通过港交所聆讯 为中国第四大中式面馆经营者

Core Viewpoint - Guangzhou Yujian Xiaomian Restaurant Co., Ltd. is preparing for an IPO on the Hong Kong Stock Exchange, with CMB International as the sole sponsor. The company is the fourth largest operator of Chinese noodle restaurants in China, holding a market share of 0.5% as of 2024 [1][4]. Company Overview - The company operates the Yujian Xiaomian brand in mainland China and Hong Kong, with a network of 440 restaurants in 22 cities in mainland China and 11 in Hong Kong as of October 8, 2025. It has 101 new restaurants in the pre-opening stage [4]. - The company’s restaurant locations are primarily in eastern and southern China, with over half located in Guangdong Province [4]. Market Position - The Chinese fast food restaurant market, which includes Chinese noodle restaurants, is a significant segment of the overall Chinese dining service market, projected to account for approximately 17.6% in 2024. The market is highly fragmented, with the top five players holding about 3.0% market share [5]. - The company ranks 13th in the overall Chinese fast food restaurant market with a market share of 0.14% based on total merchandise transaction value [5]. Business Model and Growth - The company has successfully expanded its restaurant count from 133 to 451, representing a growth of 239.1% during the reporting period [5]. - The company operates through both direct management and franchising, with 86 franchised restaurants as of June 30, 2025 [7]. Financial Performance - Revenue figures for the company are as follows: approximately RMB 800.5 million in 2023, RMB 1.154 billion in 2024, and RMB 703.2 million for the six months ending June 30, 2025. Profits for the same periods were RMB 45.9 million, RMB 60.7 million, and RMB 41.8 million respectively [8]. - The company’s financial performance has shown rapid growth, supported by a strong brand presence and effective management strategies [7]. Market Outlook - The Chinese noodle restaurant market is expected to grow significantly, with total merchandise transaction value projected to reach RMB 510 billion by 2029, reflecting a compound annual growth rate (CAGR) of 10.9% from 2025 to 2029 [7]. - The Sichuan-Chongqing flavored noodle market is anticipated to grow even faster, with a projected CAGR of 13.2% during the same period [7].