大疆投资3D打印公司,剑指前员工企业拓竹科技?双方回应
Sou Hu Cai Jing·2025-11-17 13:45

Core Viewpoint - DJI's investment in a 3D printing company is perceived as a strategic move that may threaten its former employee's venture, TuoZhu Technology, indicating a competitive shift in the 3D printing industry [1][2][5]. Group 1: Company Developments - DJI has invested in Shenzhen Smart派科技有限公司, a notable player in the consumer-grade 3D printing sector, which was established in March 2015 and completed its Series A financing in December 2022 [1][2]. - TuoZhu Technology, founded in 2020, has rapidly ascended to the top of the global consumer-grade 3D printing market within five years [2][4]. - The core team of TuoZhu Technology consists of former DJI employees, including founder Tao Ye, who previously managed DJI's Mavic product line [4]. Group 2: Competitive Landscape - The competition among DJI, Insta360, and TuoZhu Technology reflects a broader trend in Shenzhen's hardware industry, transitioning from a single dominant player to a multi-competitive environment [1][6][9]. - The rivalry between DJI and Insta360 has intensified, particularly in the action camera and panoramic camera markets, with both companies launching new products to capture market share [6][8]. - The ongoing competition is expected to focus on supply chain efficiency, global channel capabilities, brand building, and organizational management, rather than solely on product specifications and pricing [9].