Di Yi Cai Jing Zi Xun·2025-11-17 15:08Core Viewpoint - The recent provocative remarks by Japanese politicians regarding Taiwan have negatively impacted Japanese retail and consumer goods companies, leading to significant stock price declines, particularly for Shiseido, which saw an 11% drop [2]. Automotive Industry - Japanese automotive brands, particularly Lexus, Toyota, and Subaru, are increasingly reliant on the Chinese market, with Lexus imports reaching 138,412 units in the first nine months of the year, a 4% increase, although overall imports have been declining over the past four years [2]. - The market share of Japanese automakers in China has decreased to 11.2% in 2024, down 3.2 percentage points from 2023, with Toyota's sales dropping by 6.9% to 1.776 million units, Honda's sales down 30.9% to 852,000 units, and Nissan's sales down 12.2% to 696,000 units, marking the lowest levels since 2008 [3]. - If political tensions continue, Japanese automotive exports and local sales in China are expected to be significantly affected, with a noted decline in competitiveness for Japanese brands [4]. Consumer Electronics and Appliances - Japan's exports of home appliances to China have sharply decreased, with only about 50,000 units exported annually, including 30,000 refrigerators and 20,000 washing machines [5]. - The value of home appliance imports from Japan has declined from $1.016 billion in 2022 to $785 million in 2023 and is projected to be $708 million in 2024, indicating a downward trend in demand [5]. Sportswear Industry - ASICS, a prominent Japanese sports brand, has experienced rapid growth in China, with projected sales of approximately 5 billion yuan in 2024 and a sales growth rate of nearly 30%, outpacing most other major markets [6]. Alcohol and Beverage Industry - Japan ranks fourth in the import of spirits to China, with a total value of $3.0737 million in the first eight months of 2025, primarily driven by whiskey imports, which saw a 41.9% increase [7]. - Japanese sake exports to China have significantly increased over the past decade, with exports to mainland China and Taiwan growing by 495.9% and 165.9%, respectively, indicating a strong market presence [7]. Tourism Industry - The number of Chinese tourists visiting Japan is projected to exceed 6.98 million in 2024, a 187.9% increase, with Chinese tourists accounting for 20%-25% of total visitors [8]. - Chinese tourists are the largest spenders in Japan, contributing 1.73 trillion yen to the economy, which is 21.3% of total foreign tourist spending [9]. - The potential decline in Chinese tourists due to political tensions could lead to an estimated economic loss of 2.2 trillion yen for Japan, equivalent to approximately 101.16 billion yuan [9].