2 1 Shi Ji Jing Ji Bao Dao·2025-11-18 06:04Core Viewpoint - The article emphasizes the importance of consumer spending as a key driver of economic growth in China, highlighting the various government policies aimed at boosting consumption and the role of financial institutions like Bank of Communications in supporting these initiatives through retail credit services [1][2][3]. Group 1: Government Policies and Economic Context - The Chinese government has prioritized boosting consumption and expanding domestic demand in its economic strategy, with significant policies introduced since March 2023 [1][2]. - The retail credit sector is identified as a crucial component in driving consumption recovery, with various financial support measures implemented by the government [1][3]. - Data indicates that consumer spending has consistently contributed to economic growth, with a projected retail sales total of 48.8 trillion yuan in 2024, reflecting a 3.5% increase from the previous year [2]. Group 2: Bank of Communications' Strategic Response - Bank of Communications has launched initiatives to align with national policies, including the "Support for Boosting Consumption Special Action Plan" to enhance retail credit offerings [2][4]. - The bank is focusing on integrating supply and demand through improved institutional frameworks and leveraging financial technology to reshape its product offerings and service models [1][4]. - The bank's retail credit services are evolving from traditional lending to a more ecosystem-oriented approach, emphasizing customer-centric solutions [3][4]. Group 3: Product Innovations and Service Models - The "Jiaoyin Huidai" personal loan brand was introduced to provide integrated services for both consumer and business loans, addressing diverse customer needs [5][6]. - The bank's service model emphasizes a one-stop solution for various loan products, enhancing customer experience through digital platforms and streamlined processes [6][7]. - Innovations in product design focus on specific consumer scenarios, such as housing, travel, and small business financing, to better meet market demands [6][7]. Group 4: Digital Transformation and Risk Management - The bank is actively pursuing digital transformation to enhance operational efficiency and customer service, utilizing advanced technologies like AI for risk management and service delivery [8][10]. - A comprehensive digital platform has been established to support flexible product customization and rapid response to market changes [10][11]. - The bank is implementing a robust risk management framework that incorporates data analytics and AI to improve risk identification and mitigation strategies [9][16]. Group 5: Future Strategies and Market Expansion - The bank aims to expand its customer base by focusing on new consumer segments, such as new citizens and entrepreneurs, through tailored financial products [14][15]. - Continuous improvement in talent development and risk management practices is emphasized to ensure sustainable growth and high asset quality [14][16]. - The bank's strategic focus includes enhancing service quality in emerging consumption areas and leveraging government policies to drive financial support for key sectors [15][16].