市占率逼近比亚迪,吉利汽车三季度营收超890亿元,“自主一哥”真要换了?
3 6 Ke·2025-11-18 09:57

Core Insights - Geely Automobile reported a record high revenue of 89.2 billion yuan for Q3, with a quarter-on-quarter increase of 15% and a year-on-year increase of 27% [1] - The core net profit attributable to shareholders reached 3.96 billion yuan in Q3, a 19% increase year-on-year, with a total of 10.62 billion yuan for the first three quarters, up 59% year-on-year [1] Financial Performance - In Q3, Geely's profit per vehicle increased to 5,200 yuan, up from 4,700 yuan in the first half of the year [2] - The cumulative sales volume as of October 2025 reached 2.477 million units, a 44% year-on-year increase, achieving 83% of the annual target of 3 million units [2] Market Position and Competition - In October, Geely's sales growth rate reached 35%, with monthly sales exceeding 300,000 units, largely driven by the new "Geely Galaxy" brand, which accounted for over 40% of total sales [6] - Geely Galaxy achieved over 1 million cumulative sales in the first ten months, becoming the fastest domestic new energy brand to reach this milestone [7] - Geely's market share increased to over 11% in October, narrowing the gap with market leader BYD, whose market share decreased to 14% [7] Strategic Developments - Geely is actively expanding production capacity for the Galaxy brand, including plans to modify existing factories for increased output [7] - The company is pursuing international expansion, having entered markets such as the UK and Uzbekistan, and plans to significantly increase exports of new energy vehicles starting next year [8] Brand Strategy and Integration - Geely is shifting towards a "One Geely" strategy to consolidate its brands, with the integration of Lynk & Co and Zeekr brands underway [10] - The financial performance of Zeekr and Lynk & Co showed a total delivery of approximately 140,000 units in Q3, a 13% increase year-on-year, with revenue of about 31.6 billion yuan, up 9.4% year-on-year [9] - Zeekr's recent adjustments in sales channels and user engagement have led to a recovery in sales, with new models contributing to an increase in average price [12]