Investment Plans - Toyota Motor announced plans to invest $912 million in U.S. manufacturing plants across five southern states as part of a broader strategy to invest up to $10 billion domestically by 2030 [3] - The investments are expected to create 252 new jobs [3] - Specific investments include $204.4 million for a plant in Georgetown, Kentucky, for four-cylinder hybrid-compatible engines, and $125 million to expand Corolla production in Blue Springs, Mississippi, to include hybrid models [1] Market Position - Toyota leads the hybrid vehicle market with over 51% market share through the third quarter of this year, according to Motor Intelligence data [2] - The investments are aimed at increasing production of hybrid vehicles to meet growing customer demand [2][4] Corporate Philosophy - Toyota emphasizes its philosophy of "build where we sell," which is reflected in its investment strategy to create more American jobs and expand its U.S. manufacturing footprint [4] - The announcement of investments follows a commitment made by President Donald Trump for Toyota to invest up to $10 billion more than previously expected over the next five years in the U.S. [4] Industry Context - The announcement comes amid ongoing discussions about tariffs and regulatory changes affecting the automotive industry, particularly regarding all-electric vehicles [6] - Toyota's Chairman Akio Toyoda has expressed a willingness to explore ways to make tariffs beneficial for customers while navigating the complexities of the current automotive landscape [5][6]
Toyota to invest $912 million in U.S. plants to increase hybrid vehicle production