Group 1: Economic Impact on Consumers - Lower-income consumers are experiencing significant financial pressures, leading to a nearly double-digit decline in foot traffic at McDonald's [1] - High levels of inflation are affecting essential expenses such as rent, food, and childcare, which are particularly burdensome for low-income households [2] - The trend of lower-income Americans reducing spending is indicative of a "K-shaped economy," where wealthier individuals continue to thrive while those with fewer resources struggle [3] Group 2: Spending Trends Among Different Income Levels - Visits to McDonald's by affluent consumers have increased by nearly double digits, indicating a shift in spending patterns [4] - The buoyant stock market is a key factor enabling higher-income Americans to spend more, with 87% of households earning over $100,000 owning stocks compared to only 28% of those earning less than $50,000 [5] - Companies like Procter & Gamble are witnessing a widening gap in consumer behavior, where higher-income shoppers opt for larger, more economical product sizes, while lower-income consumers are constrained to smaller sizes [6]
Lower-income Americans can't afford McDonald's. What does it mean for the economy?