这个“双十一” 博州人都买了啥？

Core Insights - The postal and express delivery industry in Bozhou has shown strong performance during the "Double Eleven" shopping festival, reflecting the high shopping enthusiasm and diverse consumer demands in the region [1][3]. Group 1: Business Performance - During the "Double Eleven" shopping period (October 24 - November 16), Bozhou's express delivery maintained an average daily volume of 110,000 packages, indicating a robust release of consumer demand and efficient logistics operations [3]. - From November 1 to 14, SF Express in the region delivered 105,000 packages and collected 58,000 packages, marking a 12% increase compared to the same period last year [3]. Group 2: Consumer Trends - The shopping preferences of Bozhou residents are centered around "practicality" and "quality," with clothing and footwear accounting for 30% of purchases, making it the top-selling category during "Double Eleven" [5]. - Food products represent 15% of purchases, cosmetics 12%, and electronics 10%, showcasing a diverse consumption structure and a clear trend towards quality enhancement in consumer spending [8]. Group 3: Local Product Promotion - This year's "Double Eleven" not only facilitated local consumers to buy nationwide but also served as a significant platform for local specialty products to be sold across the country, creating a positive cycle of consumption [7]. - Local agricultural products, such as high-quality salmon from Sailimu Lake and local beef and mutton, have seen significant increases in sales, indicating a growing preference for local goods among consumers from other provinces [7]. Group 4: Logistics Efficiency - The continuous operation of the sorting centers and the busy delivery personnel in both urban and rural areas have contributed to the improvement of the postal and express delivery network in Bozhou, enhancing sorting and delivery efficiency [10]. - Efficient logistics services have increased consumer satisfaction, allowing for quick delivery and further stimulating consumer willingness to spend, thus supporting the prosperity of the consumption market [10].