杨永忠教授江苏讲学

Core Insights - The lectures by Professor Yang Yongzhong focus on the reconstruction of management studies in the context of artificial intelligence, emphasizing the need for innovative approaches in management theory and practice [3][12][13]. Group 1: Creative Management - Professor Yang introduced "Creative Management" as a new discipline, highlighting its innovative direction built upon traditional management principles [3][10]. - He discussed the unique "T-type human nature hypothesis" within the Chinese cultural context and its relevance in today's economic and technological landscape [3][12]. - The integration of scientific and artistic elements in management research is advocated to create a diversified "T-type personality" model and incentive mechanisms [3][12]. Group 2: Theoretical Frameworks - Yang proposed the "Copper Coin Model" and "Big Dipper Model" to address the limitations of Western management theories, particularly in explaining the paradox of hardworking yet less affluent Chinese individuals [12][13]. - He emphasized the importance of shifting management methods from "thinking thrice" to "questioning thrice" to foster creative organizational development [12][13]. Group 3: Academic Contributions - The lectures included discussions on the 15-year research journey of creative management, providing insights for young scholars and doctoral students [10][12]. - Yang's latest publication, "Introduction to Creative Management (Second Edition)," was shared, which explores the reconstruction of Western management theories [3][10]. - The creative poetry training method developed by Yang was demonstrated, filling a methodological gap in the integration of science and art in management studies [3][10].