华帝人事变动：两副总裁续任不足半年离职，韩伟接棒

Core Viewpoint - The recent personnel changes at Vatti Corporation, including the resignation of two vice presidents and the appointment of Han Wei, are seen as strategic moves to enhance the company's marketing efficiency and adapt to industry challenges [1][8][10]. Group 1: Personnel Changes - Wang Cao and Jiang Lingwei resigned from their positions as vice presidents due to personal reasons, ending their terms ahead of schedule [1][9]. - Han Wei has been appointed as the new vice president, taking over the responsibilities of Wang Cao and Jiang Lingwei to integrate marketing operations [4][8]. Group 2: Company Strategy - The adjustments in leadership are part of Vatti's initiative to improve its marketing system and decision-making efficiency in response to industry challenges [8][10]. - The company aims to deepen its long-term strategy and enhance operational efficiency through these changes [8]. Group 3: Financial Performance - Vatti's financial performance has been under pressure, with a reported revenue of 4.16 billion yuan for the first three quarters of 2025, a year-on-year decline of 9.1% [9]. - The net profit attributable to shareholders was 360 million yuan, down 11.9% year-on-year, while sales expenses slightly decreased by 4.3% to 1.06 billion yuan, marking a sales expense ratio of 25.5%, the highest in three years [9][10]. Group 4: Industry Context - The kitchen appliance market in China is facing challenges, with a reported sales decline of 0.6% in the first nine months of 2025, and significant drops in specific categories such as integrated stoves, which saw a 40.9% decrease [10].