打开康养消费新空间（新视窗·培育服务消费新增长点）

Core Insights - The article highlights the growing trend of health and wellness tourism in Jinxi County, driven by the integration of traditional culture and modern health services [3][4][5]. Group 1: Health and Wellness Industry Development - The health and wellness industry encompasses various sectors including health tourism, wellness services, recreational activities, and culinary experiences, aligning with the modern pursuit of healthy lifestyles [3]. - Jinxi County has seen a rise in health consumption demand, with a reported 10.3% increase in visitor numbers and a 7.98% rise in tourism revenue in the first half of the year [5][10]. Group 2: Cultural and Ecological Integration - Jinxi County is developing a unique model of "ancient village + ecology + healthcare," transforming over ten idle old houses into wellness facilities, restaurants, and guesthouses [5][8]. - The county boasts 128 well-preserved ancient villages, with initiatives to create eco-friendly and culturally rich wellness tourism experiences [4][9]. Group 3: New Products and Experiences - New wellness products and experiences are emerging, such as the "family health plan" at George Palm Villa, which includes activities like yoga and organic farm experiences [5][6]. - Jinxi County is leveraging its aromatic plant industry to create a unique health experience, integrating traditional Chinese medicine with wellness tourism [7][8]. Group 4: Sports and Outdoor Activities - The county promotes outdoor activities like fishing as part of its wellness offerings, with the establishment of the Modern Comprehensive Agriculture and International Fishing Center [9][10]. - The integration of sports events with wellness tourism is expected to enhance local economic development and attract more visitors [10].