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vivo坚持用户导向、技术驱动、创造价值—— 不断向产业高端迈进(走企业,看高质量发展)
Ren Min Ri Bao·2025-11-19 22:19

Core Viewpoint - Vivo Mobile Communication Co., Ltd. focuses on user-oriented innovation, technological advancement, and social responsibility, aiming to enhance its position in the high-end industry through continuous investment in R&D and the development of specialized features for users with disabilities [1][5][6] User Orientation - Vivo emphasizes creating great products with a user-centric approach, as highlighted by its founder and CEO, Shen Wei, who states that users are the "destination" of their efforts [2] - The company has identified a significant user demand for portrait photography, leading to the launch of products like the X30 series in December 2019 and the X60 series in December 2020, which focus on enhancing portrait capabilities [2] - Vivo has invested in long-focus technology, introducing models such as the X90 Pro+ and X100 Ultra, with the latest X300 Pro featuring a periscope super telephoto lens [2] Technology-Driven - Vivo has committed to continuous technological innovation, with a focus on enhancing user experience through persistent R&D efforts, exemplified by the nearly four-year development of a 200-megapixel sensor [3] - Since 2015, the company has prioritized technological innovation, increasing R&D investment by an average of 20% annually and maintaining a workforce where over 75% are R&D personnel [3] - Vivo has established several research institutions, including a communication research institute in 2016 and an AI global research institute in 2018, to drive innovation across four key technology tracks: design, imaging, systems, and performance [3][4] Value Creation - Vivo has developed AI features specifically for users with disabilities, such as "Vivo Hearing" for the hearing impaired and "Vivo Seeing" for the visually impaired, demonstrating the company's commitment to social responsibility [5] - The company serves over 4 million users with disabilities and aims to provide smartphones equipped with the latest accessibility features to award-winning athletes at the upcoming National Games for Persons with Disabilities [5] - Vivo's executive vice president emphasizes that while commercial value is essential for sustainability, the ultimate goal is to create lasting value for users and society [5] Corporate Culture - The company maintains a focus on its core values, emphasizing a balanced approach to business that prioritizes user value and high-quality development [6]