周黑鸭落地香辛料定向开发，从上游原料定制升级消费者味觉体验

Core Insights - The strategic cooperation signing ceremony for the development of specialized chili peppers for marinated food was held at the headquarters of Zhou Hei Ya, marking the company's first foray into upstream spice custom development [1] - Zhou Hei Ya, Sichuan Cuihong Food, and Sichuan Chuanjiao Seed Industry are collaborating to innovate and develop new chili varieties tailored for the marinated food industry, representing a breakthrough in targeted spice development within the industry [1][2] Group 1 - Zhou Hei Ya is leading the collaboration based on its long-term insights into marinated food processing, flavor stability, and raw material quality [2][3] - Sichuan Cuihong Food has strong capabilities in chili processing, with established planting areas and processing technologies, while Sichuan Chuanjiao Seed Industry holds advantages in chili germplasm resource development and planting techniques [2][3] - The collaboration aims to integrate core resources across chili germplasm resource development, planting, processing, and industrial application, focusing on the specific needs of the marinated food industry [2][3] Group 2 - The marinated food industry currently relies on multi-regional sourcing of chili raw materials, leading to flavor fluctuations and supply instability [5] - Zhou Hei Ya has ensured product quality and flavor stability through direct sourcing from leading chili planting and processing companies, implementing high standards for acceptance and process control [5] - The new initiative aims to standardize the cultivation of specially bred chili peppers, optimizing their flavor, spiciness, and cooking durability to better meet consumer demands at Zhou Hei Ya outlets [5] Group 3 - This strategic layout reflects the company's foresight in supply chain management and product quality, showcasing its commitment to driving industry standardization and quality upgrades [5] - The cooperation model is expected to set a new benchmark for upstream supply chain integration in the marinated food industry, facilitating higher quality development across the sector [5] - Zhou Hei Ya plans to continue collaborating with industry partners to advance the development of the marinated food industry, creating products with more stable flavors and outstanding taste [7]