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长安汽车在印尼举办品牌发布会
CHANGAN AUTOMOBILE-BCHANGAN AUTOMOBILE-B(SZ:000625) 人民网-国际频道 原创稿·2025-11-20 07:00

Core Viewpoint - Changan Automobile officially entered the Indonesian market with a brand launch event in Jakarta, showcasing its latest achievements in electrification and intelligence through its three smart new energy brands: Avita, Deep Blue, and Changan Qiyuan [1][3]. Group 1: Market Entry and Strategy - Indonesia is one of the largest automotive markets in Southeast Asia, with a population exceeding 280 million and rapid growth in vehicle ownership, making it a key hub for global automotive companies [3]. - In February, Changan Automobile established a strategic partnership with Indomobil, one of Indonesia's most influential automotive groups, laying the foundation for its market entry [3]. - Changan Automobile's Executive Vice President, Ye Pei, emphasized the principle of "in Indonesia, for Indonesia," focusing on localizing product development, manufacturing, and service systems driven by green development and technological innovation [3]. Group 2: Future Plans and Contributions - Changan Automobile plans to establish a comprehensive after-sales service system in Indonesia and is considering local production to support technology transfer, local supply chain development, and talent cultivation [3]. - The company aims to contribute to Indonesia's goal of achieving net-zero emissions by 2060 by promoting the development of new energy and intelligent products and technologies, facilitating a transition to low-carbon and sustainable mobility [3].