Zhi Tong Cai Jing·2025-11-20 07:20Core Viewpoint - Li Ning's stock rose over 4%, reaching HKD 17.92 with a trading volume of HKD 322 million, reflecting positive market sentiment driven by brand strength initiatives and product launches [1] Group 1: Company Developments - Li Ning officially announced the release of the Wade's Way 12LUX x AAPE collaboration series, set to launch on November 22 [1] - The company is focusing on enhancing brand strength, which has injected optimism into the market according to Ping An International [1] - Dongwu Securities highlighted the release of the 2026 Milan Winter Olympics Chinese sports delegation award equipment at the end of October, emphasizing ongoing marketing activities related to the Olympics and technology [1] Group 2: Market Outlook - Analysts believe that Li Ning is on the right strategic path, with investments in brand strength and professional product development laying a foundation for future performance improvement [1] - The long-term market performance for brands is expected to recover, supported by Li Ning's efforts to solidify its professional image and leadership position [1]