知知观察｜“老派”还是时髦？探访贵阳服装定制市场

Core Insights - The rise of handmade custom clothing in Guiyang reflects a shift towards personalized fashion, driven by consumer demand for unique designs and high-quality craftsmanship [1][13] - The custom clothing market is thriving as consumers increasingly seek individuality and quality over mass-produced garments [13][14] Group 1: Custom Clothing Demand - There is a noticeable increase in demand for custom coats during the autumn and winter seasons, as consumers prefer personalized and high-quality options over standard retail offerings [3] - Customers like Ms. Li express a desire for unique pieces that reflect their personal style, even if custom items come at a higher price compared to ready-to-wear clothing [4] Group 2: Craftsmanship and Quality - Skilled tailors emphasize the importance of meticulous craftsmanship in custom clothing, from fabric selection to precise cutting and sewing techniques, which directly impact the garment's quality and fit [6] - High-quality materials such as wool and cashmere are commonly used, ensuring warmth and durability in the final products [6][7] Group 3: Fabric Market Trends - The fabric market in Guiyang features a diverse range of materials, blending traditional textiles with modern trends, catering to both classic and contemporary tastes [8][10] - Retailers are adapting to current fashion trends by incorporating popular colors, patterns, and innovative materials into their fabric offerings, enhancing customer creativity in garment making [10][12] Group 4: Market Growth and Future Outlook - The custom clothing sector is experiencing positive growth as consumer preferences shift towards quality and personalization, with custom prices being approximately 30%-50% of branded ready-to-wear items for similar quality [13] - The industry is encouraged to enhance design capabilities and embrace both online and offline strategies to expand market reach and capitalize on emerging opportunities [13][14]