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魏建军体验岭南文化探寻长城汽车守正创新
Bei Ke Cai Jing·2025-11-20 11:50

Group 1 - The core idea revolves around the integration of traditional culture into modern automotive design, exemplified by Wei Jianjun's exploration of Lingnan culture and its potential influence on Great Wall Motors' products [1] - Wei Jianjun, the chairman of Great Wall Motors, is actively engaging with younger generations to understand their preferences and incorporate elements like Guangdong embroidery into car interiors, reflecting a blend of tradition and innovation [1] - The initiative emphasizes a balance between long-term technological development and immediate consumer demands, showcasing Great Wall Motors' commitment to innovation while respecting cultural heritage [1]