三全食品：公司引进行业专业人才，成立肉制品事业部

Core Viewpoint - Company is enhancing its product offerings and marketing strategies to strengthen its market position in the meat products sector [1] Group 1: Product Development - Company has established a meat products division by recruiting industry professionals [1] - New products such as juicy grilled sausages and vacuum-packed meatballs are being launched [1] - The company aims to continuously extend its product line [1] Group 2: Distribution and Sales Strategy - Company is optimizing distributor services to improve collaboration and satisfaction with clients [1] - There is a focus on enhancing the market penetration and quality of distribution [1] Group 3: Marketing and Consumer Engagement - Company is leveraging new media platforms, particularly targeting younger audiences on platforms like Xiaohongshu [1] - Marketing strategies include using influencers and everyday users to promote new products through food notes [1] - Video marketing is being conducted on platforms such as Douyin and WeChat, alongside offline media strategies like elevator advertisements for broad coverage [1]