新闻1+1丨杭州景区再启免费模式,带来哪些启示?
Yang Shi Wang·2025-11-20 22:01

Core Viewpoint - The Hangzhou Lingyin Feilai Peak Scenic Area will implement a free admission policy starting December 1, aiming to enhance cultural tourism integration and increase visitor engagement with the site's historical significance [1][2]. Group 1: Reasons for Free Admission - The free admission initiative is part of a broader strategy to deepen cultural tourism integration and fulfill the "cultural benefit to the public" concept, especially after the successful UNESCO heritage application [2]. - The scenic area aims to increase its visibility and influence compared to other renowned sites like Dunhuang and Longmen Grottoes, by allowing more visitors to experience its cultural heritage without financial barriers [2]. Group 2: Management and Visitor Experience - The scenic area will implement a real-name reservation and timed visitation system to manage visitor flow effectively, ensuring a comfortable experience for all [4]. - The management emphasizes that free admission does not equate to a lack of management; instead, it will utilize smart technologies to optimize visitor experience and maintain comfort levels [4]. Group 3: Financial Considerations and Future Directions - The financial burden of public services in scenic areas should be shared by central and local governments, highlighting the need for diversified funding sources [6][9]. - The future direction includes creating a shared experience for both tourists and local residents, with potential revenue generation from businesses within the scenic area as visitor numbers increase [7][9]. - The government is encouraged to recognize the trend towards reduced or free admission as a necessary evolution in the market, and to explore innovative financial strategies to support this shift [9].