智己汽车联席CEO刘涛：智能新能源车跟智能手机的发展逻辑不一样

Core Insights - The launch of the Zhiji LS9, a new large six-seat SUV, has seen over 5,000 pre-orders within 25 minutes, indicating strong market interest [1] - The vehicle aims to address the traditional challenges of driving large cars, focusing on enhancing the driving experience for users [2] Market Positioning - The year 2025 is anticipated to be a pivotal year for large six-seat SUVs, with numerous competitors entering the market, leading to intense competition [3] - The Zhiji LS9 differentiates itself by targeting middle-aged male consumers who desire a large vehicle that is easy to drive, addressing common concerns about the maneuverability of large SUVs [3][4] Technological Innovations - The Zhiji LS9 features the Lingxi Digital Chassis 3.0, which includes a unique bidirectional 24° smart four-wheel steering system, achieving a turning radius of just 4.95 meters, making it more agile than smaller cars [4] - The vehicle incorporates advanced suspension systems that allow for rapid stiffness adjustments and improved handling on various terrains, enhancing the overall driving experience [4] Interior and Comfort Features - The LS9 introduces a "big flat" concept for its interior, boasting a high "usable area" of 86% and versatile space configurations, including zero-gravity seats and a "super big bed mode" [5] - It also features a first-of-its-kind intelligent heating system and a new air purification system that exceeds medical standards, enhancing passenger comfort [5] Pricing Strategy - The LS9 is priced between 322,800 and 352,800 yuan, which is significantly lower than competitors like the Li Auto L9 and AITO M9, providing a competitive edge in the market [6] - The company leverages SAIC Group's robust supply chain to offer advanced technology at reasonable prices, addressing the balance between high specifications and cost [6] Network Expansion - Zhiji is rapidly expanding its network, aiming to cover 150 cities with over 500 outlets by the end of the year, ensuring comprehensive market coverage [6]