CHANGHONG(SH:600839) Zheng Quan Ri Bao·2025-11-21 06:37Core Viewpoint - The 2025-2026 season FIS Snowboard and Freestyle Skiing Big Air World Cup will take place from December 4 to 6 at Shougang Park in Beijing, with Changhong as the title sponsor, highlighting the event's significance as a qualification event for the 2026 Milan Winter Olympics [1] Group 1: Event Details - The Big Air World Cup is an international A-level event that serves as a prestigious competition for top snowboard athletes globally [1] - The event will feature over a hundred elite athletes from more than 20 countries and regions, including notable Chinese athletes such as Su Yiming and Yang Wenlong [1] - The participation of top athletes from various countries, including Anna Gasser from Austria and Marcus Kleveland from Norway, indicates a high level of competition [1] Group 2: Sponsorship and Economic Impact - Changhong's role as the title sponsor exemplifies the deep involvement of enterprises in high-level ice and snow events, which can foster brand-event integration and innovation [1] - The collaboration between companies and top-tier ice and snow events is expected to contribute to the development of China's ice and snow economy and the sports industry [1]