韩中小风险企业部将培育"K商品平台"并提供通关支持

Core Insights - The South Korean Ministry of SMEs and Startups (SME Ministry) has announced a plan to enhance online exports for small and medium-sized enterprises (SMEs) by developing a "K-Brand" platform and providing customs support [2] Group 1: Policy Initiatives - The SME Ministry aims to discover specialized domestic platforms for "K-Brand" and strengthen support for exporting SMEs through logistics and customs assistance [2] - The government will provide financial support for website redesign, overseas market research and analysis, and global marketing, with policy funding reaching up to 1 billion KRW [2] - The focus will be on supporting platforms targeting emerging markets, including Latin America, and those exporting K-pop related products, merchandise, and home decor items [2] Group 2: Customs and Intellectual Property Measures - The government, led by the Customs Office, will work on expanding the scope of simplified export declarations and improving the e-commerce export declaration system [2] - Measures will be taken to simplify the domestic re-entry process for returned export goods [2] - To address issues of counterfeiting and plagiarism, the SME Ministry will collaborate with the Intellectual Property Office to form a "Korean Brand Intellectual Property Protection Consultation Body" [2]