哈罗德折戟上海，年费15万的私人俱乐部即将关闭

Core Insights - Harrods will close its Shanghai operations, including the Harrods Mansion and Harrods Tea Room, by January 2026, and will dissolve its local team [1] - The decision is attributed to a misalignment of the business model with the Chinese market, which favors local business associations [1] - Harrods plans to focus on providing experiences and services in more influential areas of China [1] Group 1 - Harrods opened the Harrods Mansion membership club in late 2023, located in a historic building in Shanghai, featuring a Michelin-star restaurant by Gordon Ramsay [1][2] - The membership fee for the club starts at 150,000 yuan, with a cap of 250 members, offering exclusive social events [1] - The company previously expressed optimism about the Chinese market, noting that Chinese consumers accounted for approximately 8% of its sales in 2023, with a 7% increase in Chinese customers at its UK store [2] Group 2 - Harrods emphasized the importance of the Chinese market and plans to continue organizing exclusive pop-up events and exploring local wholesale opportunities [2][3] - The decision to close the Shanghai location may be influenced by strategic adjustments from the property owner, which has seen increased foot traffic and sales from luxury brands like Louis Vuitton [2] - Dior is reportedly negotiating to enter the same property by 2027, indicating a competitive luxury retail environment in the area [3]