不是危言耸听！你现在忽略的，是未来5年的生意门票！论时代的抛弃与企业的未来

Core Insights - The article emphasizes the critical importance of digital transformation in the current business landscape, highlighting that companies must adapt to avoid obsolescence [4][10][12] Group 1: Historical Lessons - Companies like Kodak and Nokia failed due to underestimating the power of technological change and clinging to outdated business models [1][2] - The article suggests that these historical examples serve as warnings for current businesses to embrace change rather than resist it [2] Group 2: Digital Transformation in China - China is undergoing a profound digital transformation, moving from consumer internet to industrial internet, making digital tools essential for businesses [4] - WeChat Mini Programs are identified as a cost-effective and efficient interface for businesses to engage with the digital economy [4] Group 3: Customer Engagement - The article stresses that younger customers are fully digitalized, relying on online solutions for their needs, making it crucial for businesses to provide modern digital interfaces [6] - Without a Mini Program, businesses risk losing relevance and connection with the new generation of consumers [6] Group 4: Data and Private Traffic - Data is described as a new energy source, with Mini Programs serving as natural data collection tools for businesses [8] - Private traffic is positioned as a protective moat, allowing businesses to build their own customer base without relying on external platforms [8] Group 5: Industry Trends - The article outlines a clear trend where all industries should undergo digital transformation, leading to a bifurcation between efficient, digital-savvy companies and traditional, less effective ones [10] - Examples include the integration of Mini Programs in various sectors like dining, retail, and beauty services, indicating a shift towards digitalized operations [10] Group 6: Future Imperatives - The necessity of adopting Mini Programs is framed as a future requirement for survival in the market, rather than a mere option [12] - Delaying this transition could result in significant costs and potential exclusion from the market as digital norms become established [12]