顶奢俱乐部将关闭上海店，年费15万起，最多收250名会员

Core Points - Harrods will close its Shanghai operations, including the Harrods Mansion and Harrods Tea Room, by January 2026, and will dissolve the local team [1] - The decision is attributed to a misalignment of the business model with the Chinese market, which favors local business associations [1][3] - Harrods aims to focus on providing experiences and services in the most influential areas of China [1][3] Company Overview - Harrods opened the Harrods Mansion membership club in late 2023, located in a historic building in Shanghai, featuring a Michelin-star restaurant by Gordon Ramsay [3] - The membership fee starts at 150,000 yuan, with a cap of 250 members, offering exclusive social events [3] - In 2023, Chinese consumers accounted for approximately 8% of Harrods' sales, with a 7% increase in Chinese customers at the Knightsbridge store [3] Market Context - The closure may be influenced by strategic adjustments from the property owner, Swire Properties, following the success of LVMH's "Louis Ship" installation, which attracted significant foot traffic [4] - The average daily foot traffic at Swire Properties' location reached 80,000 to 100,000 visitors, with surrounding areas seeing over 50% year-on-year growth in foot traffic and sales [4] - Harrods plans to continue engaging with local partners and exploring local wholesale opportunities despite the closure [4]