小鹏X9超级增程上市,增程MPV市场竞争再升级

Core Viewpoint - Xiaopeng Motors has launched its first super extended-range model, the X9, which is positioned as a mid-to-large MPV, with two configurations priced at 309,800 yuan and 329,800 yuan respectively, along with various launch benefits [2] Product Strength - The core advantages of the Xiaopeng X9 lie in its range and spatial flexibility, featuring a 63.3 kWh battery and a 60L fuel tank, achieving a CLTC comprehensive range of 1,602 km and a pure electric range of 452 km, surpassing competitors like the Denza D9DM and Weipai Gaoshan [2] - The vehicle's charging efficiency is notable, with a 5C supercharging capability that allows for 313 km of range in just 10 minutes, alleviating range anxiety for family users [2] - The design includes a three-row electric folding feature that provides 2,514 L of flat storage space, larger than that of the Denza D9DM, although the luxury features in the second row are less pronounced compared to competitors [2] Intelligent Configuration - The Xiaopeng X9 is equipped with a Turing AI chip with 2,250 TOPS of computing power, supporting VLA 2.0 assisted driving and local VLM large models, offering a higher functionality coverage than competitors [3] - Despite its advantages, Xiaopeng's late entry into the extended-range market poses challenges, as consumer concerns about noise and power limitations persist, leading to declining sales in the segment [3] - The dual noise reduction technology in the X9 keeps the range extender noise below 0.5 dB, although real-world performance under various conditions remains to be validated [3] Market Outlook - Overall, the Xiaopeng X9 has the potential to stand out in the 2025 extended-range vehicle market, with its focus on range and cost-effectiveness driving an upgrade in industry perceptions of "full-scenario range" [4] - The extended-range vehicle market is currently experiencing a phase of adjustment after rapid growth, with expectations that pure electric vehicles will remain the core direction for domestic new energy vehicles, making extended-range models transitional products [4] - The market performance of the X9 will be crucial for Xiaopeng's influence in the extended-range segment, as the competition in the extended MPV market intensifies with the entry of the X9, leading to a more challenging environment focused on technology and cost [4]