Core Insights - The company has recently launched new stores, achieving over 100 sales in a short period, indicating a positive trend in sales performance [3][4] - The effectiveness of advertising spending is highlighted, showing that quality content is crucial for conversion rates, as demonstrated by contrasting results from different marketing strategies [3][4] - The company operates multiple business lines, with virtual e-commerce being a secondary focus, suggesting a diversified revenue strategy [4][5] Sales Performance - New stores have been able to break the 100 sales mark within days, showcasing rapid growth [3][4] - The company has tested different marketing approaches, with one store achieving a return on investment (ROI) of 2.6, translating to a profit of 160 from a 100 investment [3] Marketing Strategy - The importance of high-quality content is emphasized, as poor-quality notes lead to ineffective advertising spend, with some campaigns failing to generate any sales [3] - The company is experimenting with different marketing strategies, including using original content versus script-based content, to determine the most effective approach [3] Business Focus - The company has multiple revenue streams, with virtual e-commerce being a supplementary venture rather than the main focus [4][5] - There is an intention to potentially shift more focus towards virtual e-commerce as experience and results improve over time [5]
从零开始做小红书搜索虚拟电商第60天,怎么样了?
Sou Hu Cai Jing·2025-11-23 06:57