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名创优品发布“IP天才少年计划”
Bei Jing Shang Bao·2025-11-23 10:41

Core Insights - MINISO has launched the "IP Genius Youth Program" to recruit top IP creators globally with annual salaries ranging from millions to tens of millions [1] - The program aims to enhance original IP incubation and build a proprietary IP matrix, transitioning towards a leading global IP operation platform [1] Recruitment Details - The program will be open year-round, with no restrictions on nationality, educational background, or major [1] - The focus will be on creativity, aesthetic ability, and artistic influence [1] - Candidates must have demonstrated excellence in their field, such as winning professional awards or having their work exhibited or collected by professional institutions [1] Benefits for Selected Creators - Successful candidates will receive a competitive salary, a free creative environment, top-tier mentorship, and support from MINISO's global ecosystem [1] - The initiative aims to create a comprehensive creative incubation and operation platform for global creators [1]