智驾战事升级：高阶配置下放，L3落地提速

Core Insights - The 2025 Guangzhou International Auto Show showcased 1,085 vehicles, with 58% being new energy models and 93 global debuts, indicating a shift in the automotive market towards "experience wars" in intelligent driving technology [1] - High-level intelligent driving features are becoming standard in vehicles priced below 100,000 yuan, with models like Leap Motor A10 and Nissan Sylphy e-POWER leading the charge [3] - The competition in intelligent driving is intensifying, with companies needing to focus on technology innovation and user experience to succeed [5][6] Industry Trends - The shift from luxury-exclusive advanced driving assistance systems to more affordable models is evident, with several brands introducing high-tech features at lower price points [3] - L3-level autonomous driving technology is on the verge of widespread adoption, with companies like GAC Aion and Xiaopeng Motors making significant advancements [3][4] - Consumer preferences are shifting towards technical specifications such as intelligent driving levels and sensor configurations, rather than brand prestige [5] Company Strategies - GAC Toyota is moving away from the "sister car" strategy to differentiate its products, aiming for a production and sales target of one million units by 2028 [7][9] - The company plans to increase the proportion of new energy vehicle sales significantly, targeting over 20% by 2026 and 40% by 2027 [9] - Collaboration with technology partners like Huawei and Qualcomm is essential for companies to enhance their technological capabilities and reduce development cycles [6]