探索中国特色传统经典车行业发展之路——破局“四不能”困境，激活文化消费新动能

Core Insights - The traditional classic car industry in China, defined as vehicles over 30 years old with historical and technical value, faces significant challenges due to regulatory constraints, yet shows immense potential for growth as cultural consumption demands rise [2][3][12] Industry Challenges - The industry is hindered by the "four cannot" dilemma: inability to import legally, trade publicly, register for license plates, and operate on roads [3][4] - Approximately 20,000 to 30,000 classic cars exist in China, with a potential market value exceeding 10 billion yuan, indicating a growing cultural consumption demand [3] Policy Developments - Since 2022, the Chinese government has introduced a series of supportive policies aimed at clarifying the management and recognition of classic cars, including the establishment of a national standard for classic vehicles set to be released in 2024 [5][6] - The introduction of the national standard GB/T 45194-2024 will provide a framework for customs identification, vehicle registration, and road management [6] Market Potential - The global classic car market is projected to exceed $30 billion by 2024, with the domestic industry expected to surpass 10 billion yuan in the coming years [7] - The classic car sector is anticipated to drive growth in related industries such as import/export, exhibitions, tourism, restoration, and financial services [7] International Experience - Successful international models, such as Italy's MilleMiglia and Germany's classic car exhibitions, provide valuable insights for developing China's classic car industry, emphasizing the integration of cultural and tourism resources [8][9] Strategic Recommendations - A phased approach to policy implementation is recommended, focusing on pilot programs in economically developed regions to test and refine regulations before nationwide rollout [10] - The integration of classic cars with cultural and tourism sectors is essential to create diverse consumer experiences and enhance public engagement [10][11] Future Outlook - The classic car industry is positioned as a "sunshine industry" with significant growth potential, contributing to the preservation of automotive culture and enhancing China's automotive industry's global influence [12]