Core Viewpoint - The company emphasizes its commitment to enhancing financial services through innovative digital solutions and community-oriented initiatives, aligning with its "Party sent me" promise to serve the public effectively [1][4]. Group 1: Digital Transformation and Service Improvement - The company has focused on improving customer experience by streamlining business processes and enhancing digital capabilities, addressing pain points such as complex account opening procedures and long wait times [2]. - A new "one-stop" service for corporate account opening has been introduced, allowing businesses to fill out information and upload documents via mobile, significantly reducing the time required for account setup to just 20 minutes [2]. - The company aims to enhance its role in digital governance and the digital economy, particularly in areas like pension finance and services for new citizens, creating integrated "finance + life" service scenarios [2]. Group 2: Senior Citizen Services - The company has launched an innovative "online one-stop inheritance" service for deposit inheritance, addressing the challenges faced by elderly customers in managing their bank accounts and investments [3]. - This service, developed in collaboration with the Liaoning Provincial Notary Office, allows for the entire process of deposit inquiry, inheritance, notarization, and collection to be completed online, providing peace of mind for senior clients [3]. Group 3: Community Engagement and Accessibility - The company has implemented "door-to-door services" to assist special groups who may have difficulty accessing banking services, demonstrating a proactive approach to community needs [4]. - Examples include staff visiting elderly clients at home to assist with banking needs and providing education on fraud prevention, as well as facilitating the opening of salary accounts for migrant workers through dedicated services [4]. - The company integrates its "Party sent me" commitment into its service delivery, ensuring that financial services are accessible and responsive to the needs of the community [4].
盛京银行以暖心服务诠释为民担当