“爆款”“上头”！多维度观察 外贸凭借“硬核支撑”铺开全球贸易“网络”

Core Viewpoint - Dongguan, known as the "Manufacturing City," has maintained a leading position in foreign trade growth among China's trillion-yuan cities since 2025, with a significant increase in trade value and diversification of markets [1][3][4]. Trade Performance - In the first ten months of 2025, Dongguan's total foreign trade value reached 1.3 trillion yuan, marking a year-on-year growth of 14.7%, surpassing the national growth rate of 11.1% [3]. - Dongguan's imports and exports continued to grow by 17.3% in October 2025, maintaining a growth streak for 19 consecutive months [4]. - The city has expanded its trade network globally, with emerging markets becoming the core engine for foreign trade growth, particularly with ASEAN, where trade increased by over 30% [4][6]. Market Diversification - Dongguan has achieved a dual-driven growth model, with traditional markets like the EU showing a steady growth of around 10%, effectively mitigating risks from market fluctuations [6][8]. - The number of foreign trade enterprises in Dongguan reached 26,000, with private enterprises accounting for 21,000, contributing over 60% of the total trade value and experiencing a year-on-year growth of 21.6% [11]. Product Innovation - Dongguan is home to approximately 4,000 toy companies, with nearly 85% of China's trendy toys produced there, showcasing the city's strength in the toy export market [13][21]. - A toy company has successfully integrated cultural elements into their products, such as the "Dream Eater" plush toy, which combines traditional Chinese mythology with modern design, appealing to global consumers [15][17][19]. Manufacturing Advancements - Dongguan's small appliance industry is significant, with traditional products like hair dryers being innovated through the use of high-speed motors, achieving a rotation speed of 110,000 RPM, which enhances performance while reducing costs [22][25]. - The concept of "Manufacturing Aesthetics" has been introduced, redefining industrial manufacturing with a focus on design and user experience [24]. Market Expansion Strategies - Companies are actively customizing products to meet the diverse needs of different markets, such as electric vehicles designed for agricultural use, which have expanded their applications beyond traditional settings [28][29]. - A company specializing in electric vehicles has successfully sold products to 180 countries, demonstrating the global potential of "Dongguan manufacturing" [29].