Is BKNG Stock About To Reverse?

Core Insights - Booking Holdings (BKNG) is approaching a significant inflection point, with its stock price entering a historically supportive range that has previously led to substantial gains [2][3] - The stock is currently trading within the $4,529.60–$5,006.40 support band, which has historically attracted buyers and resulted in an average peak gain of 19.9% after testing this area [3] - A rebound is likely due to strong Q3 2025 results, bullish analyst sentiment, and favorable travel demand trends [4] Financial Performance - Q3 2025 results exceeded expectations, with gross bookings increasing by 14% and adjusted EPS rising by 19% [4] - Booking Holdings has demonstrated revenue growth of 13.0% over the last twelve months and an average of 17.8% over the last three years [10] - The company has a free cash flow margin of 31.9% and an operating margin of 34.5% for the last twelve months [10] Market Sentiment and Analyst Ratings - Analysts predominantly maintain "Buy" ratings for BKNG, with average price targets indicating significant upside potential [4] - Industry tailwinds, including resilient global travel demand and the rapid adoption of travel technology, contribute to a favorable market environment for the company [4] Risks and Historical Performance - BKNG has experienced significant declines in past market downturns, including a 90% drop during the Dot-Com bust and a 66% decline during the Global Financial Crisis [6] - The stock is vulnerable to sell-offs even in stable market conditions, influenced by earnings announcements and business updates [7] Valuation Metrics - BKNG is currently trading at a price-to-earnings (PE) multiple of 30.6 [10]