好一多乳业：以“数”赋能 助力企业“加速跑”

Core Insights - The company has significantly improved its overall capabilities through digital transformation, enhancing production efficiency, reducing operational costs, and ensuring stable product quality [1][3]. Digital Transformation - Since 2018, the company has been advancing its digital transformation by developing an "integrated big data management system" that connects data across upstream, midstream, and downstream platforms, creating a closed-loop data system from farming to end-user [3]. - In the farming segment, advanced digital management tools allow real-time recording of various data points related to dairy cows, enabling personalized nutrition plans to optimize both milk quantity and quality [3]. - The production process utilizes intelligent modules to automatically monitor critical parameters and alert for anomalies, ensuring stability and control during production [3]. - Sales strategies are enhanced through big data analysis of consumer preferences and market dynamics, allowing for precise demand forecasting and inventory management [3]. Industry Impact - The company has established a high-quality development model that integrates large-scale farming, digital production, and intelligent marketing, serving as a benchmark for digital transformation in the dairy industry [5]. - Currently, the company produces over 20,000 tons of fresh milk annually, with a diverse product range including pasteurized milk, yogurt, and dairy beverages, achieving strong sales both online and offline [5]. Employment and Economic Contribution - The company operates over 2,000 sales outlets, covering more than 80 counties in the province and creating employment for over 5,000 individuals [7]. - In 2024, the company is projected to achieve a tax revenue of 130 million yuan [7]. Future Plans - The company aims to continue increasing technological investments and deepening its digital transformation to further enhance product quality and service, while expanding its market presence outside the province [7]. - Plans include developing more personalized dairy products to meet diverse consumer needs, contributing to the high-quality development of the dairy industry in Guizhou [7].