养老服务用心、用情、用力 擦亮品牌本色、底色、特色

Core Viewpoint - Agricultural Bank of China (ABC) Shenzhen Branch is enhancing its "Nongyin Pension" service brand to address the needs of the aging population, providing comprehensive and customized financial solutions for elderly care [4][9]. Group 1: Pension Financial Services - ABC Shenzhen Branch launched the "Nongyin Pension" service brand to promote secure, convenient, and efficient financial services aimed at ensuring the elderly are well cared for [4]. - The bank has developed a "3+2" high-quality pension financial service system, integrating pension finance, pension service finance, and pension industry finance, while also focusing on consumer rights protection [4][9]. - As of now, ABC Shenzhen Branch has served approximately 550,000 personal pension clients, showcasing its commitment to expanding pension financial services [5]. Group 2: Community Engagement and Support - The bank has established 12 "Social Insurance and Banking" service windows in collaboration with the local social security bureau, making social insurance services more accessible to the public [5]. - ABC Shenzhen Branch has organized various community events, such as the "Golden Years" theme activities, to educate elderly clients about financial knowledge and services [6][8]. - The bank has also introduced a "large font version" of its mobile app to cater to the needs of elderly users, enhancing the accessibility of its digital services [6][7]. Group 3: Innovation in Pension Industry Financing - At the 2025 Shenzhen International Smart Pension Industry Expo, ABC Shenzhen Branch showcased its innovative "3+2" pension financial service system, attracting interest from numerous pension enterprises [9]. - The bank is actively providing credit support, industry funds, and equity financing to nearly 100 pension-related enterprises in Shenzhen, contributing to their high-quality development [9]. - Future plans include further strengthening the bank's role in pension finance, focusing on technology support and consumer rights protection to enhance service quality for the elderly [9].

养老服务用心、用情、用力 擦亮品牌本色、底色、特色 - Reportify