传祺向往2.0：既要向“新”，更要向“质”

Core Viewpoint - GAC Group's brand, GAC Trumpchi, is undergoing a significant transformation with the launch of the "Wishing" series, focusing on user-oriented strategies and addressing consumer needs in the electric vehicle market [3][5][19] Group 1: Strategic Initiatives - GAC Trumpchi is implementing a user-centric approach, launching new models like the Wishing S7, M8, and S9 within six months to meet consumer expectations for quality mobility [3][5] - The "Panyu Action" initiative marks a three-year plan, with 2025 as the starting year and 2026 as the year for tackling new technologies, products, ecosystems, and services [3][5] - The Wishing 2.0 series aims to eliminate "range anxiety" by focusing on high quality, long range, and high resale value, establishing a competitive edge in the market [5][12][19] Group 2: Product Development - The Wishing series has evolved from a single product to a comprehensive vehicle lineup, reflecting GAC Trumpchi's response to market demands and its strategic shift towards electric vehicles [5][12] - The Wishing S7 is positioned as a family-oriented intelligent SUV, while the Wishing M8 continues to lead in the MPV market with advanced features [13][15] - The Wishing S9, developed in collaboration with Huawei and CATL, showcases cutting-edge technology and the longest pure electric range under 300,000 yuan [13] Group 3: Market Positioning - GAC Trumpchi targets "family guardians" who balance personal aspirations with family responsibilities, reflecting a deep understanding of contemporary Chinese consumer values [15] - The brand is transitioning from a traditional car manufacturer to a lifestyle service provider, enhancing user engagement through a comprehensive ecosystem [17] - The Wishing series will integrate all PHEV models, solidifying its identity as GAC Trumpchi's primary electric vehicle line [19] Group 4: Future Outlook - The company is poised to launch new mid-size and large MPV models in the coming year, aiming to capture opportunities in the rapidly growing electric MPV segment [19] - GAC Trumpchi's strategic adjustments and product innovations are expected to provide a unique path for growth in the competitive electric vehicle market [21]