持续本土化开发,百事旗下桂格首推发酵燕麦片

Group 1 - The core point of the article is that PepsiCo's oat brand Quaker has launched its first fermented oat instant oatmeal product, inspired by Chinese dietary culture and modern food technology innovations [1] - The new product enhances nutrition and functionality by incorporating fermented oat powder, which has been developed over three years, introducing five selected probiotics for a 24-hour constant temperature fermentation process [1] - PepsiCo has been operating in China for over 40 years, focusing on introducing global products while exploring and localizing Chinese dietary culture through innovative products like cucumber-flavored chips and local ingredient-based snacks [1] Group 2 - PepsiCo established the PepsiCo Asia R&D Center in 2012, which has become one of the largest food and beverage innovation development centers globally [2] - The inspiration for PepsiCo's products comes from a systematic deconstruction of local dietary culture and consumer trends, utilizing big data analysis to transform street flavors into scalable production standards [2] - As the Chinese consumer market evolves, PepsiCo's innovation strategy has shifted from single product development to providing solutions for diverse lifestyles [2]