新质生产力引领转型 北京印刷业推进数字化、文化融合与绿色发展

Core Insights - The printing industry in Beijing is evolving from traditional methods to digital, cultural, and green printing, driven by new productive forces and aligned with the capital's cultural center development [1][5] Group 1: Digital Transformation - Traditional printing's mass production model struggles to meet the current demand for personalization and customization, leading Beijing printing companies to reconstruct their production processes and service models around digitalization [2] - Beijing Jianhong Printing Co., Ltd. initiated its digital transformation in 2012, enabling on-demand publishing services that allow for unique book prints, thus transitioning from a traditional factory to a fully digital enterprise [2] - Beijing Jiexun Jiacai Printing Co., Ltd. offers diverse personalized production options, allowing customers to order single items online while also being capable of handling large-scale production [2] Group 2: Cultural Integration - Beijing Dida Color Printing Co., Ltd. has expanded beyond traditional manufacturing to become a comprehensive service provider in the cultural industry, with a significant portion of its team focused on creative design and process development [3] - Beijing Hualian Cultural Printing Co., Ltd. has adopted a "Printing +" service model, transitioning from traditional processing to new printing and service directions, thereby creating value in the cultural sector [4] - Various Beijing printing companies are capturing new cultural market trends by integrating cultural elements into their products, thus expanding their industrial value boundaries [4] Group 3: Green Development - During the 14th Five-Year Plan period, Beijing has established special funds to support the high-quality development of printing enterprises, focusing on digitalization, greening, and intensive upgrades [5] - Beijing Dingjia Century Printing Co., Ltd. has implemented a distributed photovoltaic power generation system, significantly reducing carbon emissions while investing heavily in green technology upgrades [6] - Beijing Hualian Printing Co., Ltd. has developed a comprehensive green strategy that includes energy performance assessments and digital management of energy consumption, emphasizing sustainability in product development [6]