低利率下,居民财富如何增长?多元配置成破局之道
Di Yi Cai Jing Zi Xun·2025-11-25 13:12

Core Insights - The traditional method of wealth management through bank deposits is becoming less viable as one-year fixed deposit rates fall below 1%, indicating a shift towards a low-interest-rate environment [1] - Financial institutions are adapting to this change by offering diversified wealth management strategies that balance returns, security, and global asset allocation [1][3] Wealth Management Demand Changes - There are three significant changes in wealth management demand: a rational adjustment of return expectations, an increased demand for protective products, and a growing awareness of global asset allocation [3] - The insurance market reflects this trend, with a 20% year-on-year growth in premium income from insurance channels, particularly in long-term dividend insurance products related to retirement [3] Fund Market Trends - The fund market is also showing a shift in demand, with a recovery in the issuance of equity funds and a notable increase in "fixed income plus" products, which saw a net buying volume of 460 billion yuan in the third quarter [5][6] Multi-Asset Strategies - Financial institutions are employing dual-track strategies of "core assets + opportunity assets" to navigate the low-interest environment, focusing on products like "fixed income plus," structured products, and dividend insurance [6] - The emphasis on multi-asset investment strategies is seen as essential for achieving higher returns while managing risks [6] Asset Management Era - The low-interest environment presents both challenges and opportunities, marking the beginning of a true asset management era in China, where equity assets are becoming central to wealth growth [7] - There is a positive long-term outlook for Chinese assets, particularly in sectors like AI, new energy, and innovative pharmaceuticals, which are gaining global competitiveness [7][8]