DiDi(US:DIDIY) Xin Lang Ke Ji·2025-11-25 14:13Core Points - The company Xiaojuchongdian has rebranded itself as "Didi Charging" during its 2025 partner conference, aiming to enhance user experience and establish itself as the preferred charging service brand for electric vehicle owners [2] - Didi Energy's General Manager, Jie Jingjing, stated that the new direction of the new energy industry is shifting towards "market-driven" and "user value-driven" approaches [2] - The rebranding signifies not just a name change but a comprehensive upgrade in service commitment, focusing on improving user experience in four key areas: accessibility, charging convenience, speed, and safety [2] Company Overview - Didi Charging now operates in over 270 cities across China, with more than 62,000 charging stations, allowing users to find a charging station within a 3-kilometer radius in most urban core travel areas [2] - The charging station utilization rate is reported to be over 97%, addressing the common issue of locating charging stations [2] - To tackle user pain points related to charging interruptions due to equipment malfunctions, Didi Charging has introduced an industry-first "jump gun compensation" service [2] Service Enhancements - Didi Charging has achieved full coverage of fast charging guns, with the "rapid start" feature reducing average startup time to around 10 seconds [2] - The "accelerated charging" service increases the average charging speed by 8% [2] - Safety measures, including the "Battery Health Guardian," have been implemented to ensure a secure charging process [2]