Core Viewpoint - The article emphasizes the importance of integrating cultural construction within the securities industry to support the development of the real economy, national strategies, and the aspirations of the people, highlighting the commitment of Guosen Securities to these principles through compliance, integrity, professionalism, and stability [1] Group 1: Customer-Centric Approach - Guosen Securities focuses on a "customer-centric" service philosophy, aiming to meet diverse and personalized wealth management needs of residents [2] - The company has developed specialized investment advisory teams and various wealth management brands to provide differentiated services throughout the investment process [2] - By offering a wide range of investment products and ensuring professional research support and risk control, Guosen Securities enhances customer experience and drives performance growth [2] Group 2: Investment Education Initiatives - Guosen Securities promotes rational, value, and long-term investment concepts through extensive educational activities, reaching over 35.15 million participants in 7,860 events by 2025 [3] - The company targets different demographics, including new investors and students, to build a solid foundation of investment knowledge and rational thinking [3] - The successful inclusion of Guosen Securities' case study in the "2025 Golden Bee Greater Bay Area Corporate Social Responsibility" highlights its commitment to responsible corporate culture [3] Group 3: Professionalism and Innovation - The company emphasizes the importance of professional capability as fundamental to its operations, continuously updating knowledge and enhancing core competencies [4] - Guosen Securities actively responds to national policies on technological innovation, integrating a pragmatic culture into its business development [4] - The issuance of various innovative bonds, including the first green technology innovation bonds in Guangdong, showcases the company's commitment to supporting regional development strategies [5] Group 4: Sustainable Development Commitment - Guosen Securities aligns with the sustainable development goals outlined in the securities industry culture framework, focusing on long-term value creation [7] - The company has successfully issued several green financial products, including a 1.355 billion yuan green carbon-neutral asset-backed plan, contributing to national strategies [7] - Collaborations with local enterprises for carbon trading and low-carbon transition bonds further demonstrate the company's dedication to environmental sustainability [7] Group 5: Corporate Social Responsibility - Guosen Securities engages in community support initiatives, including tree planting and educational development projects in rural areas [8] - The company's efforts in aiding local development have been recognized as exemplary cases of social responsibility [8] - Looking ahead, Guosen Securities aims to deepen cultural integration and enhance its role in the financial market, contributing to the construction of a strong financial nation [8]
国信证券: 践行行业文化理念、履行社会责任担当,持续赋能高质量发展