争议再起！华与华创始人称西贝被算计 罗永浩：下午六点前公开道歉

Core Viewpoint - The recent controversy involving entrepreneur Luo Yonghao and the restaurant brand Xibei has reignited discussions about the pre-made food industry in China, highlighting issues of consumer rights and public relations within the sector [1][4]. Group 1: Controversy Overview - Luo Yonghao criticized Xibei for serving pre-made dishes at high prices, which led to a significant public backlash against the brand [4]. - Xibei's founder, Jia Guolong, expressed feeling "hurt" by the criticism and announced intentions to sue Luo Yonghao [4]. - The controversy resulted in a drastic decline in customer traffic and revenue for Xibei, with daily earnings dropping by 1 million yuan on September 10 and 11, and an expected decrease of 2 to 3 million yuan on September 12 [4]. Group 2: Involvement of Marketing Firm - The marketing consulting firm Huayi Huayi, founded by Hua Shan and Hua Nan, has been working with Xibei since 2013 and has received over 60 million yuan in consulting fees over the past decade [5]. - Hua Shan publicly supported Xibei during the controversy, labeling Luo Yonghao as a "network black mouth," which further escalated the public dispute [4][5]. - Following the backlash, Hua Shan's social media account was set to private, indicating a retreat from public engagement amid the controversy [5].