Apple(US:AAPL) Xin Lang Ke Ji·2025-11-26 07:32Core Viewpoint - Despite signs of slowing iPhone sales growth, a prediction indicates that Apple’s smartphone sales are set to rebound, potentially boosting its stock value [1] Group 1: iPhone Sales and Pricing - Apple reported a 4% decline in iPhone revenue over the past six months compared to the previous year [1] - Analyst Dan Ives predicts that the upcoming iPhone 15 will encourage consumers, particularly those with approximately 250 million outdated iPhones, to upgrade [3] - The average selling price of new iPhones is expected to rise to around $925, an increase of $100 compared to the average price over the past 18 months [3] - Current pricing for the iPhone 14 Pro Max starts at $1,099, while the Pro model starts at $999, and the base model is available for $799 [3] Group 2: Services Business Growth - Ives believes that Apple's services business, which includes revenue from cloud services, App Store, Apple TV, fitness, and advertising, is significantly undervalued [4] - The services revenue is projected to approach $100 billion this year, up from approximately $50 billion in 2020 [4] - In the first half of this year, Apple’s services revenue reached $41.7 billion, reflecting a 6% year-over-year growth [4] Group 3: Stock Price Prediction - Ives has raised the target price for Apple’s stock to $220 per share, indicating a belief that the current stock price of around $181 is relatively cheap [4] - The stock has been on an upward trend, reaching historical highs in June [4] - Analysts have expressed unprecedented optimism regarding Apple's future, regardless of the potential success of the Vision Pro or the perceived value of the iPhone [4]