织就营销网，共筑同心圆，一批“湾区大巴扎”的粤疆情

Core Insights - The article highlights the successful introduction of Xinjiang products, particularly Tangwang Gugu, into the Guangdong market, driven by the "Xinjiang products southward, Guangdong products northward" initiative [1][4][20] - The establishment of experience centers in various cities within the Guangdong-Hong Kong-Macao Greater Bay Area has significantly enhanced the visibility and sales of Xinjiang products [3][9][20] Group 1: Market Dynamics - Tangwang Gugu has quickly become a hot-selling item in the Zhaoqing experience center, with over 100 boxes sold out shortly after launch, indicating strong consumer demand [1] - The experience centers serve as a crucial platform to bridge the gap between Xinjiang producers and consumers in the Greater Bay Area, addressing logistical challenges and enhancing product accessibility [4][9] Group 2: Sales and Marketing Strategies - The marketing strategy includes a combination of online and offline efforts, utilizing live streaming and promotional events to drive sales [10][13] - The online platform has successfully listed 1,412 products and generated over 1 million in sales, showcasing the effectiveness of the integrated marketing approach [13][20] Group 3: Cultural Exchange and Community Engagement - The experience centers not only promote product sales but also facilitate cultural exchanges, enhancing consumer understanding of Xinjiang's diverse heritage [20][23] - Events in the experience centers have fostered community engagement, allowing consumers to connect with the stories behind the products, thereby deepening emotional ties between the regions [20][23] Group 4: Future Prospects - The initiative aims to continue leveraging experience centers to promote mutual economic benefits and cultural exchanges between Guangdong and Xinjiang, reinforcing national unity [23]