Apple iPhone shipments to beat Samsung for the first time in 14 years, report says

Core Insights - Apple is projected to ship more smartphones than Samsung in 2025, marking the first time in 14 years that this has occurred [1][2] Shipment Projections - Apple is expected to ship approximately 243 million iPhone units in 2025, compared to Samsung's 235 million shipments [2] - This will result in Apple holding a 19.4% share of the global smartphone market, while Samsung's share will be 18.7% [2] Sales Performance - The iPhone 17 series, launched in September, has experienced a strong market reception, with sales in the U.S. during the first four weeks post-launch being 12% higher than the iPhone 16 series [3] - In China, sales of the iPhone 17 series during the same period were 18% higher than its predecessor [3] Market Dynamics - The increase in Apple's shipment outlook is attributed to a shift in the replacement cycle, as consumers who bought smartphones during the COVID-19 boom are now looking to upgrade [4] - Samsung faces challenges in the low-to-mid tier smartphone market from Chinese competitors, which may hinder its ability to regain the top position [5]