Wedbush Bullish on Booking Holding (BKNG), Recognizes Company for Best-Positioned OTA

Core Insights - Booking Holdings Inc. is recognized as one of the most profitable large-cap stocks to invest in, with a recent upgrade to Outperform by Wedbush and a price target set at $6,000 [1] - The company demonstrated strong global travel demand in Q3 2025, meeting expectations and showcasing its position as the best Online Travel Agency (OTA) globally [1][3] Financial Performance - Booking Holdings reported $50 billion in Gross Bookings for Q3 2025, reflecting a 14% year-over-year increase [2] - Revenue for the quarter reached $9.0 billion, growing by 13% compared to the previous year [2] - Adjusted EBITDA was reported at $4.2 billion, marking a 15% increase year-over-year, while Adjusted EPS surged by 19% to $99.50 per share [2] Strategic Initiatives - The company's Genius loyalty program and advancements in AI technologies, such as AI-powered chatbots and Smart Messenger, are highlighted as key differentiators that enhance customer and partner experiences [3] - Booking Holdings operates in the online and traditional travel and restaurant reservations sector, both in the US and internationally [3]